Shot over 2 days in Mumbai, Hrithik & Jacqueline underwent intense training and prep for the ad film’s action and dance sequences. The duo trained in hand to hand combat and took Tango lessons to get their legwork right.
On the day of the shoot, despite pulling a thigh muscle during an action sequence, the committed actor that he is, Hrithik continued to shoot till the wee hours of the morning. Meanwhile Jacqueline proved to be a natural when it came to choreographed action, pulling off one vertical split after another with ease.
Says Director Sahil Sangha, “When you have two of the most desirable actors in the country come together for an ad film, then the concept of the film has to be nothing short of dynamic. We didn’t want anything about this advertisement to be regular. Hrithik and Jacqueline understood that brief and were more than happy to go the extra mile to make their first on screen appearance together truly special. They are nothing short of gold in this campaign!“.
A global ad campaign for a leading designer and luxury tiles & decor brand, the teaser of the advertisement breaks on the 18th of November, while the ad film releases on 21st November. A gala launch is being planned in Dubai which will be attended by Hrithik Roshan, Sahil Sangha and the entire team that pulled off the campaign. The advertisement has been produced by Sahil & his actor-filmmaker wife, Dia Mirza‘s production company, Born Free Entertainment Pvt Ltd.
First a viral video, now a high-concept, stylised global ad film. Is this a precursor for a bigger announcement?